I have learnt recently that you should not trust the Google Analytics Site Speed feature, until you have fixed it! I see you scratching your head wondering why you shouldn't use such a feature that Google have added. There is a simple answer, it is only a 1% sample of website visitors, this does not…
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Accelerated Mobile Pages (AMP) – Should you really worry about it?!
I started this post approximately 4 years ago! I thought it would be good to finish it off and also update it slightly... I have realised site speed is more important than what I thought 4 years ago, both for SEO benefits and also to improve the usability of the site. Reflecting positively on conversion…
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