Category Archives: Search Engine Optimisation

Authorship Shake-up — December 19, 2013 As predicted by Matt Cutts at Pubcon Las Vegas, authorship mark-up disappeared from roughly 15% of queries over a period of about a month. The fall bottomed out around December 19th, but the numbers remain volatile and have not recovered to earlier highs. Google's December Authorship Shake-up (Moz) Authorshipocalypse! The…

Multiple Google trackers picked up unusual activity, which co-occurred with a report of widespread DNS errors in Google Webmaster Tools. Google did not confirm an update, and the cause and nature of this flux was unclear. Was There a November 14th Google Update? (Moz) Was There A Google Update On November 14th? (SER)

After a 4-1/2 month gap, Google launched another Penguin update. Given the 2.1 designation, this was probably a data update (primarily) and not a major change to the Penguin algorithm. Late Friday afternoon, Google's Matt Cutts announced on Twitter that they unleashed Penguin 2.1. In short, Matt Cutts, Google's head of search spam, said it impacted…

Google have told us that they will be rolling out some additions within Google Webmaster Tools, one of which is additional link data. Here is Google official announcement Google Webmaster Tools Blog Post. They have made this change based on feedback from the community, so that site owners can have a better view of their…